W World Cup Sweater

Knitted in 100% fine merino wool, it offers natural warmth, breathability, and softness against the skin. The fitted silhouette and high neck create a flattering, streamlined look, while the five bold colorways bring a fresh, playful edge to your ski wardrobe. Designed for both performance and style, it’s equally at home carving down the mountain or enjoying après ski. Pair it with our Tyin Bootleg Pant or Solo Ski Pant for a striking, retro-inspired ensemble.

The 1977 Sweater pays homage to the legendary World Cup competition in Voss, where Swedish ski icon Ingmar Stenmark claimed his first gold medal after previous attempts.

As many know, the friendly—but fierce—rivalry between Sweden and Norway runs deep, especially in sports. At We Norwegians, we admire Ingmar’s iconic ski style from that era. Setting competition aside, this sweater celebrates both Ingmar Stenmark and the unforgettable fashion of 70’s skiing. 

Quality:

• 100% Superfine Merino Wool
• Mid-weight knit quality
• Flat knit technique

Fit:

• The model is wearing size S
• Model height: 175 cm | 5'9"
• Garment length: 61.5cm | 24.2"
• Chest: 83 cm | 32.7"
• Designed for a slim fit

Care:

• Machine wash cold on delicate/wool setting
• Washing bag is recommended
• Use special detergent for wool - No bleach
• Do not soak, rub or wring
• Do not tumble dry
• Reshape when wet - Dry flat
• Iron/ steam using a cloth