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The fitted silhouette and high neck create a flattering, streamlined look, while the five bold colorways bring a fresh, playful edge to your ski wardrobe. Designed for both performance and style, it’s equally at home carving down the mountain or enjoying après ski. Pair it with our Tyin Bootleg Pant or Solo Ski Pant for a striking, retro-inspired ensemble.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe 1977 Sweater pays homage to the legendary World Cup competition in Voss, where Swedish ski icon Ingmar Stenmark claimed his first gold medal after previous attempts.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAs many know, the friendly—but fierce—rivalry between Sweden and Norway runs deep, especially in sports. At We Norwegians, we admire Ingmar’s iconic ski style from that era. Setting competition aside, this sweater celebrates both Ingmar Stenmark and the unforgettable fashion of 70’s skiing. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eQuality:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003e100% Superfine Merino Wool\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eMid-weight knit quality\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eFlat knit technique\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"p1\"\u003e\u003cspan\u003e\u003cb\u003eFit:\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eThe model is wearing size S\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eModel height: 175 cm | 5'9\"\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eGarment length: 61.5cm | 24.2\"\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eChest: 83 cm | 32.7\"\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDesigned for a slim fit\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eMachine wash cold on delicate\/wool setting\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eWashing bag is recommended\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eUse special detergent for wool - No bleach\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDo not soak, rub or wring\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDo not tumble dry\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eReshape when wet - Dry flat\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eIron\/ steam using a cloth\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"We Norwegians","offers":[{"title":"Red \/ XS","offer_id":43549403283479,"sku":"17590120","price":240.0,"currency_code":"USD","in_stock":true},{"title":"Red \/ S","offer_id":43549403316247,"sku":"17590220","price":240.0,"currency_code":"USD","in_stock":true},{"title":"Red \/ M","offer_id":43549403349015,"sku":"17590420","price":240.0,"currency_code":"USD","in_stock":true},{"title":"Red \/ L","offer_id":43549403381783,"sku":"17590520","price":240.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0427\/2113\/files\/we-norwegians-sweater-red-xs-w-world-cup-sweater-red-1203244287.jpg?v=1768083370"},{"product_id":"w-world-cup-sweater-black","title":"W World Cup Sweater - Black","description":"\u003cp\u003e\u003cspan\u003eKnitted in 100% fine merino wool, it offers natural warmth, breathability, and softness against the skin. The fitted silhouette and high neck create a flattering, streamlined look, while the five bold colorways bring a fresh, playful edge to your ski wardrobe. Designed for both performance and style, it’s equally at home carving down the mountain or enjoying après ski. Pair it with our Tyin Bootleg Pant or Solo Ski Pant for a striking, retro-inspired ensemble.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe 1977 Sweater pays homage to the legendary World Cup competition in Voss, where Swedish ski icon Ingmar Stenmark claimed his first gold medal after previous attempts.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAs many know, the friendly—but fierce—rivalry between Sweden and Norway runs deep, especially in sports. At We Norwegians, we admire Ingmar’s iconic ski style from that era. Setting competition aside, this sweater celebrates both Ingmar Stenmark and the unforgettable fashion of 70’s skiing. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eQuality:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003e100% Superfine Merino Wool\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eMid-weight knit quality\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eFlat knit technique\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"p1\"\u003e\u003cspan\u003e\u003cb\u003eFit:\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eThe model is wearing size S\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eModel height: 175 cm | 5'9\"\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eGarment length: 61.5cm | 24.2\"\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eChest: 83 cm | 32.7\"\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDesigned for a slim fit\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eMachine wash cold on delicate\/wool setting\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eWashing bag is recommended\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eUse special detergent for wool - No bleach\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDo not soak, rub or wring\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDo not tumble dry\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eReshape when wet - Dry flat\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eIron\/ steam using a cloth\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"We Norwegians","offers":[{"title":"Black \/ XS","offer_id":43549403447319,"sku":"17590199","price":240.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ S","offer_id":43549403480087,"sku":"17590299","price":240.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ M","offer_id":43549403512855,"sku":"17590499","price":240.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ L","offer_id":43549403545623,"sku":"17590599","price":240.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ XL","offer_id":43549403578391,"sku":"17590899","price":240.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0427\/2113\/files\/we-norwegians-sweater-black-xs-w-world-cup-sweater-black-1203219026.jpg?v=1768027120"},{"product_id":"w-geilo-belted-pant-navy-blue","title":"W Geilo Belted Pant - Navy Blue","description":"\u003cp\u003e\u003cspan\u003eThese soft, comfortable merino pants offer a snug fit over the waist and hips with elegantly flared legs that drape beautifully. 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Knitted in 100% superfine merino wool, it delivers exceptional softness, warmth, and breathability — making it ideal for long days on the slopes or relaxing après ski. Designed with a stand collar and a 1\/4th front zipper, it offers easy temperature regulation, while the relaxed fit ensures all-day comfort. Available in four distinct colorways, this ski sweater is a versatile piece you’ll reach for season after season. Pair it with any of our ski pants for an effortlessly retro-inspired ski look.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe 1977 Sweater pays homage to the legendary World Cup competition in Voss, where Swedish ski icon Ingmar Stenmark claimed his first gold medal after previous attempts.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAs many know, the friendly—but fierce—rivalry between Sweden and Norway runs deep, especially in sports. At We Norwegians, we admire Ingmar’s iconic ski style from that era. Setting competition aside, this sweater celebrates both Ingmar Stenmark and the unforgettable fashion of 70’s skiing. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eQuality:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003e100% Superfine Merino Wool\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eMid-weight knit quality\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eFlat knit technique\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"\"\u003e\u003cspan\u003e\u003cb\u003eFit:\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"\"\u003e\u003cspan\u003eThe model is wearing size M\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"\"\u003e\u003cspan\u003eModel height: 184 cm | 6'\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"\"\u003e\u003cspan\u003eGarment length: 70 cm | 27.5\"\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"\"\u003e\u003cspan\u003eChest: 101 cm | 39.7\"\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"\"\u003e\u003cspan\u003eDesigned for a relaxed fit.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eMachine washable on wool setting, cold\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eUse special detergent for wool - No bleach\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDo not soak, rub or wring\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDo not tumble dry\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eIron\/steam using a cloth\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eMay shrink up to 5%\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"We Norwegians","offers":[{"title":"Dark Blue \/ S","offer_id":43549404364823,"sku":"23700267","price":240.0,"currency_code":"USD","in_stock":true},{"title":"Dark Blue \/ M","offer_id":43549404397591,"sku":"23700467","price":240.0,"currency_code":"USD","in_stock":true},{"title":"Dark Blue \/ L","offer_id":43549404430359,"sku":"23700567","price":240.0,"currency_code":"USD","in_stock":true},{"title":"Dark Blue \/ XL","offer_id":43549404463127,"sku":"23700867","price":240.0,"currency_code":"USD","in_stock":true},{"title":"Dark Blue \/ XXL","offer_id":43549404495895,"sku":"23700967","price":240.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0427\/2113\/files\/we-norwegians-sweater-dark-blue-s-m-world-cup-zip-up-dark-blue-1203244286.jpg?v=1768091512"},{"product_id":"w-boat-sweater-off-whihte","title":"W Boat Sweater - Off White","description":"\u003cp\u003e\u003cspan\u003eThe classic \"fisherman’s sweater\" is essential for your Scandistyle wardrobe. Crafted from soft, lightweight merino\/cashmere yarn, it features an oversized fit, contrasting panels, and side slits. With a ribbed collar and wide sleeves, it’s perfect transitional and winter layer. Wear it under a rain jacket, over a t-shirt or pair it with our Geilo Jogger for a cosy and stylish lounge set.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eQuality:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003e90% Merino Wool\/ 10% Cashmere\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHeavy knit quality (5-guage)\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eFit:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eThe model is wearing a size S\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eModel height: 175 cm | 5'9\"\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eGarment length: 57 cm | 22\"\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eChest: 120 cm | 47.2\"\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDesigned for an oversized fit\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eHand wash\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eUse special detergent for wool - No bleach\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDo not soak, rub or wring\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDo not tumble dry\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eReshape when wet - Dry flat\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eIron\/steam using a cloth\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eMay shrink up to 5%\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"We Norwegians","offers":[{"title":"Off White \/ XS","offer_id":43549404528663,"sku":"24010175","price":400.0,"currency_code":"USD","in_stock":false},{"title":"Off White \/ S","offer_id":43549404561431,"sku":"24010275","price":400.0,"currency_code":"USD","in_stock":true},{"title":"Off White \/ M","offer_id":43549404594199,"sku":"24010475","price":400.0,"currency_code":"USD","in_stock":false},{"title":"Off White \/ L","offer_id":43549404626967,"sku":"24010575","price":400.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0427\/2113\/files\/we-norwegians-sweater-off-white-xs-w-boat-sweater-off-white-1203264684.jpg?v=1768097969"},{"product_id":"w-freebird-turtleneck-navy-blue","title":"W Freebird Turtleneck - Navy Blue","description":"\u003cp\u003e\u003cspan\u003eThe FreeBird Turtleneck offers a relaxed, easygoing fit that drapes beautifully over ski pants — ideal for those who prefer a looser silhouette. Knitted for warmth and comfort, it features our signature rainbow stripes along the sleeves for a distinctive pop of color. Wear it on its own or layered over your Snø Merino Base Layer for a cosy, slope-ready look.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eQuality:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003e92% Merino wool\/ 6% Nylon\/ 2% Elastane\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eFine knit quality (14-guage)\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eFully fashioned\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eFit:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eThe model is wearing a size S\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eModel Height: 175 cm | 5'9\"\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eGarment length: 57.5 cm | 22.6\"\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eChest: 97 cm | 38\"\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDesigned for a relaxed fit\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eMachine washable on wool setting, cold\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eUse special detergent for wool - No bleach\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDo not soak, rub or wring\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDo not tumble dry\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eIron\/steam using a cloth\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eMay shrink upto 5%\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"We Norwegians","offers":[{"title":"Navy Blue \/ XS","offer_id":43549404758039,"sku":"24890160","price":280.0,"currency_code":"USD","in_stock":false},{"title":"Navy Blue \/ S","offer_id":43549404790807,"sku":"24890260","price":280.0,"currency_code":"USD","in_stock":false},{"title":"Navy Blue \/ M","offer_id":43549404823575,"sku":"24890460","price":280.0,"currency_code":"USD","in_stock":true},{"title":"Navy Blue \/ L","offer_id":43549404856343,"sku":"24890560","price":280.0,"currency_code":"USD","in_stock":false},{"title":"Navy Blue \/ XL","offer_id":43549404889111,"sku":"24890860","price":280.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0427\/2113\/files\/we-norwegians-sweater-navy-blue-xs-w-freebird-turtleneck-navy-blue-1203244270.jpg?v=1768091550"},{"product_id":"w-freebird-turtleneck-off-white","title":"W Freebird Turtleneck - Off White","description":"\u003cp\u003e\u003cspan\u003eThe FreeBird Turtleneck offers a relaxed, easygoing fit that drapes beautifully over ski pants — ideal for those who prefer a looser silhouette. Knitted for warmth and comfort, it features our signature rainbow stripes along the sleeves for a distinctive pop of color. 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